B2B Online 2017 (past event)
May 08 - 10, 2017
Chicago Renaissance Downtown
Contact Us: 888-482-6012
Ryan Jenkins
Columnist
Inc.com
Check out the incredible speaker line-up to see who will be joining Ryan.
Download The Latest AgendaEngagement & Customer Experience Optimization
Tuesday, September 5th, 2017
12:40 Guest Keynote: Next Generation Selling: Keys to Positioning a Brand or Service with the Millennial B2B Buyer
73% of Millennial workers are involved in decisions to purchase products or services for their companies.
Because of Millennials hyper-connected and high-tech upbringing, Millennials approach the buying process differently than previous generations.
Mobile communications and the social web have forever changed the customer expectations of the Millennial generation. As more and more Millennials move into decision-making roles, it becomes critical that organizations learn how to effectively connect and sell to this emerging demographic.
Audience Outcomes:
• Gain extreme clarity around who are the Millennials.
• Learn the powerful why behind selling to Millennials.
• How to effectively communicate with Millennials.
• Key Millennial selling strategies any salesperson can leverage.
• Practical to-dos to strategically position your brand or service with Millennials.
• Relevant examples of organizations successfully engaging Millennials.
• Inspiring story about how to manage change successfully.
Because of Millennials hyper-connected and high-tech upbringing, Millennials approach the buying process differently than previous generations.
Mobile communications and the social web have forever changed the customer expectations of the Millennial generation. As more and more Millennials move into decision-making roles, it becomes critical that organizations learn how to effectively connect and sell to this emerging demographic.
Audience Outcomes:
• Gain extreme clarity around who are the Millennials.
• Learn the powerful why behind selling to Millennials.
• How to effectively communicate with Millennials.
• Key Millennial selling strategies any salesperson can leverage.
• Practical to-dos to strategically position your brand or service with Millennials.
• Relevant examples of organizations successfully engaging Millennials.
• Inspiring story about how to manage change successfully.