B2B Online 2017 (past event)
May 08 - 10, 2017
Chicago Renaissance Downtown
Contact Us: 888-482-6012
Bill Mansfield
SVP Sales & Marketing
Graybar Electric
Check out the incredible speaker line-up to see who will be joining Bill.
Download The Latest AgendaEngagement & Customer Experience Optimization
Tuesday, September 5th, 2017
11:50 Panel: The Nuts and Bolts Of Customer Segmentation to Engage Your Audience
The first question all B2B companies need to ask is “do you know your customer needs”? Understanding who your customers are, what segments they fall into, what the mechanics of those segments and how they behave is the key to engaging them.
• Understanding your customer segments
• Creating segments based on customer data
• Best strategy for every segment
• Keeping your customers coming back and better serving new customers
• Understanding your customer segments
• Creating segments based on customer data
• Best strategy for every segment
• Keeping your customers coming back and better serving new customers