Andy Hoar

Principal Analyst, B2B
Forrester Research

Check out the incredible speaker line-up to see who will be joining Andy.

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Customer Acquisition and Omnichannel

Saturday, August 5th, 2017

08:45 Keynote: An Overview of the Digital B2B Landscape: Diagnosing Your Digital Progress

When it comes to digital experience, every company in manufacturing and distribution is different. While some are doing millions of dollars of business online, others are just deciding which eCommerce platform to purchase. Identifying where you sit in the broad digital spectrum can help you determine your digital roadmap for the future.

• Assessing what your digital needs are
• Understanding how to become a fully digital organization and where to invest
• Evaluating new technology and innovation and your roadmap for adoption