Alan Gaffney

Director, Marketing
Parker Hannifin

Check out the incredible speaker line-up to see who will be joining Alan.

Download The Latest Agenda

Customer Acquisition and Omnichannel

Saturday, August 5th, 2017

12:20 Panel: Strong from Within: Ready Yourself for True Digital Transformation

Unlike many other functions, digital and eCommerce can influence every aspect of a company’s business. Making decisions around where you place your internal digital team, how big it is and how much influence it has is the backbone to the entire omnichannel experience.

• Building your internal team to support your digital initiatives
• Understanding where to situate digital teams within your larger organization
• Evolving and sustaining digital competencies